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BLOGS

How does Social Media Marketing influence Consumer Behaviour?
People are growing more empathic, since connection and social media are allowing them to see other people around the world in ways they have never seen before.
With the Increase in Social Media Users, there comes a need to understand Consumer behaviour Online.
This article throw light on how does Social Media Marketing influence Consumer behaviour.

How to Design a Logo in Canva for free:- Easy Logo design Tutorial for beginners
Yes, Of course, Designing needs some skill!
But Tools like Canva have changed the way people had been looking at Graphic Designing.
No matter what profession or background you belong to. The changing times (pandemic) have made us realize the importance of going digital.

KNOW THESE 4 ELEMENTS FOR A SUPER EFFECTIVE ADVERTISEMENT COPY
When you’re paying Google and Facebook dollars for a single click, You can’t afford to miss these elements for a super effective Advertisement Copy.
Small adjustments in your ad response rates might result in your profits. It’s critical to design ad copy that can push and convince people.

The Top 5 Free Screen-sharing Tools for freelancers & remote workers
Can you afford to misunderstand, lose chances, or let your clients down in this digital era?
It is a digital Demo Era. And sometimes its easier to demonstrated then to talk.

What a Beginner Must Know About GRAPHIC DESIGN?
Do you picture artistic advertisements when you think of graphic design?
Websites, Social Media and Ads with attention-getting graphics?
Eye catching billboards?
Whether you are an aspiring graphic designer or seeking design services for your business or someone, understanding the basics of graphic design will help you find the right skills for the job before getting started.
So what is graphic design, exactly?
And how can you design graphics like a pro?
How can you start as an Aspiring Graphic Designer to a pro?

Trust & Online Purchase Decision making: How to build trust at each stage of Customer Journey?
For sensible companies, earning consumers’ trust online has always been a major concern, but in today’s more saturated marketplace, trust has become an even more valuable asset.
It’s critical that the customer journey promotes the brand’s strategic storey of trust and responsibility.
Consumers want vendors to behave appropriately when it comes to keeping their promises to them, and this is what trust is all about.
Consumers choose to transact online when they have confidence in the seller.

Copying Vs Inspiration: How to Copy as a Marketer?
As long as you follow some best practices, it’s okay to copy. And sure, there are many reasons you have to copy. The journey of almost every marketer begins with copying another marketing tactics. Over time, experience guides them to explore and discover their own style and voice.

Do writings triggers Action? History proves it! A mix of Content & Copywriting does that.
Piece of writings were the thing that helped create Freedom Fighters.
Piece of writings were the things which even created a community of like minded people i.e group of freedom fighters.
In fact piece of writings were the thing which triggered people or group of people to take an action.
Content Writing and Copy writings has been there for a very long time.
Let’s understand all this in the context of the pre-Independence British Era in India.

How to Choose Your Brand Name in 5 Simple Steps
While there is no secret formula, there are common characteristics that make a brand name simpler to recall for you and others.
As a branding agency, I cannot emphasize enough the importance of a right brand name. Customers will always seek easy ways to recognise, recall, discuss, and compare brands.

Top 6 faults to avoid by Graphic Designers in Typography
At first glance, typography appears to be a simple art form: select a typeface, experiment with the size, and possibly change the colour, right? Wrong. The fact is that successful typesetting entails far more than that.
Typography helps to convey the right message, if placed correctly.

How to Define Your Brand’s Tone of Voice?-The definitive guide for Start ups/ businesses
When most people think of “tone of voice,” they imagine a spoken conversation: Do you sound angry? Happy? Skeptical? Hostile?
The tone of voice refers to how you say something rather than what you say.