Yes, Of course, Designing needs some skill!
But Tools like Canva have changed the way people had been looking at Graphic Designing.
You can be a beginner, a non-designer, or a professional designer. And still, design a Logo or any creative using this amazing free tool Canva.
If you have not heard about this tool, Let me give you a little introduction to it.
Canva is a web-based software or graphic design tool that is available to use for FREE. It is also available as an application.
It is a drag-and-drop editing software, with amazing editing features which keep updating. No words can express my love for Canva. It saves me a ton of time designing simple, easy, and quick creatives hassle-free.
No matter what profession or background you belong to. The changing times (pandemic) have made us realize the importance of going digital.
Thus, a need to add this skillset ( basic graphic designing) to your life skills feels important.
How to Design a Logo in Canva for free?
Without complicating the process, if you ask me- how to design a logo? You need three things to design a logo.
- Brand Name
Let’s Assume a Brand Name and understand the process. So here let us take an Example I.e FABCABS- a Rental Cab or Car service Brand.
This is something that is not related to designing a logo. But you definitely need one Brand Name to get started with designing a logo.
To come up with a good brand name you need a complete set of research. While there is no secret formula to come up with a good brand name. There are common characteristics that make a brand name simpler to recall for you and others.
If you are looking for any help in choosing a good brand name .. Read this blog https://duodigital.in/how-to-choose-your-brand-name-in-5-simple-steps/
To guide you through a process, We have taken an example i.e FAB CABS
HOW TO GATHER INSPIRATION FOR DESIGNING A LOGO:-
Taking Inspiration helps you answer most of your questions. For example, in this case, you can get answers to the question like:-
- What will be the color palette of the brand Logo?
- What Font to use in the Brand Logo?
- Will the brand logo include only font or other graphics or both?
- What USPs will my Logo portray?
- What elements or graphics should I use or symbolize?
And another question that comes to your mind in the research or Inspiration phase. In this case, designing a logo on Canva for free. My choice of Website to gather a visual Inspiration is PINTEREST www.pinterest.com
Pinterest is an amazing website to derive and gather high-quality visual inspiration. It has inspiration for almost any sort of niche.
It is an image-sharing and social networking platform. It allows users to save and find content.
How to take Inspiration for designing a logo from Pinterest?
Let’s understand with an example of FABCABS.
For inspiration, I went to Pinterest and searched a few Keywords like Cab Logo, and the Car Booking logo. You can look for keywords related to your Niche.
Check the screenshot of my Inspiration journey. After spending a little time on this website, you can gather key takeaways.
Key takeaways further helped me in the design process of the Logo. The Takeaways were:-
- Black, yellow, white are the most used colors for this niche
- The fonts were simple yet Modern
- The Elements or graphics in the logo Included GPS, car Wheels, Car Steering, Cab and car symbols
These Takeaways guided me to create my Logo designing process in Canva further.
THE LOGO DESIGNING PROCESS IN CANVA
Starts with a blank canva as you already have Inspiration. Remember to Stick to the Inspiration key takeaways. For this example, I searched for elements like GPS, steering, speed, and shadow.
Here, I am a User of Canva Pro, which I strongly recommend, so I had an access to a vast variety of elements to choose from.
Anyway, even for Canva-free users, there are options of elements available. So worry not, even if you are a free Canva user.
I played with its placements and Color palette. Again sticking to the Color palette from our inspiration research on Pinterest. Check the screenshots to understand the combination of different elements.
Next, choosing the right set of Font did take some time but was easy as Canva has an amazing and vast font Library. Check Screenshot
By playing with the positioning, sizes, font, and colors along with good Inspiration. You can design a logo for free in Canva.
To check the full tutorial of this Example. Check this Video
With the right research and inspiration, you can design anything in Canva. If you have a keen eye for design details, you can switch to a career in Graphic Designing starting.
Yes, you can do it with this amazing free tool CANVA.
A Canva Addict
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